Sedici Strada 3 Marketing Campaign

The goal was to create a compelling marketing campaign to support the launch of Sedici's newly redesigned Strada 3 helmet. The campaign needed to highlight the improvements and innovations in the helmet's design, while delivering a strong visual narrative through thoughtful design and art direction.

Roles

Art Direction

Video Art Direction

Graphic Design

Deliverables

30s Video Spot

Landing Page

In-Store Signage

Social Ads

Marketing Assets

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Common Tread Journal